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【我司案例】北京大学计算机学院数据科学与工程研究所|研究所logo设计

logo为北京大学计算机学院数据科学与工程研究所设计,融合了科技与文化元素。中心的“DSE”字母代表数据科学与工程,其中“S”采用负空间设计,象征创新与简约感,“D”内融入博雅塔,体现校园文化与智慧积累。整体设计传递了研究所的科技属性与北京大学的学术底蕴。字母下方二进制数字象征计算机科学基础,并排布成未名湖形象,寓意数据科学的深度与广阔,同时代表教师的名字,表达对师者的敬意。

这个logo巧妙融合了数据科学与工程研究所的科技属性、北京大学的文化底蕴及对师者的尊敬,形成了既有内涵又具现代感的视觉符号。

The logo was designed for the Institute of Data Science and Engineering at the School of Computer Science, Peking University, blending technology with cultural elements. The central "DSE" letters represent Data Science and Engineering, with the "S" using a negative space design to symbolize innovation and simplicity, and the "D" incorporating the image of the Boya Tower, reflecting the university’s culture and wisdom. The overall design conveys the institute's technological focus and Peking University's academic heritage. Below the letters, binary numbers symbolize the foundation of computer science, arranged to form the shape of Weiming Lake, representing the depth and breadth of data science, as well as honoring the institute's faculty.

This logo skillfully combines the technological attributes of the Institute of Data Science and Engineering, the cultural heritage of Peking University, and respect for its faculty, creating a symbol that is both meaningful and modern.


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