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【我司案例】杜氏蜡烛|香薰蜡烛品牌logo设计

杜氏香薰蜡烛的LOGO以“D”和“S”字母的交织为核心,象征“杜氏香薰”(DUSHI Scented)。这种嵌套字母的设计优雅而经典,符合国际市场的审美需求。字母交织不仅体现了品牌的统一感和工艺感,也契合香薰蜡烛高质量、手工制作的特性。

在设计上,LOGO在欧美市场常见的字母组合基础上进行了微调,以避免商标冲突,增强独特性和识别度。简洁、圆润的线条与几何构造营造出经典且现代的视觉效果,对称平衡的设计带来视觉稳定感,使其在产品标签和数字平台等场景中均能保持良好的适应性。这样的设计不仅彰显了品牌的可靠性和专业性,也体现了杜氏对品质的承诺以及进军全球消费市场的决心,符合其B2C市场的核心价值。

The logo of Dushi Scented Candles centers around the interwoven letters “D” and “S,” symbolizing “Dushi Scented.” This nested letter design is elegant and classic, aligning with international aesthetic preferences. The interwoven letters not only reflect the brand’s unity and craftsmanship but also resonate with the high quality and artisanal nature of scented candles.

In its design, the logo is based on common letter combinations seen in Western markets, with subtle adjustments to avoid trademark conflicts and enhance uniqueness and recognizability. The use of simple, rounded lines and geometric shapes creates a visual effect that is both classic and modern. The symmetrical, balanced design provides visual stability, making the logo adaptable across various applications, such as product labels and digital platforms. This design not only demonstrates the brand’s reliability and professionalism but also reflects Dushi’s commitment to quality and its ambition to enter the global consumer market, aligning with its core B2C values.

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